The biggest take-away from these slides is that localization is still in its early days. Companies are still relying too heavily on their home language markets. Only relatively small parts of the world speak English or Japanese. Truly global companies will need to embrace the world more fully.

These slides are free to use with attribution to Apogee Communications. If you want to see the underlying data, please email us. Click on any slide to see or download the full size image.

In some ways, it was bigger and better. Attendance was up (I figured about 90 to 110 people at the 2009 summit; 140 at the most crowded presentations at this one). In some ways, not as good. The room was smaller (!), it was situated next to a very noisy presentation so there were frequent loud noises shaking the walls. Some of the lectures were simply sparkling (Bioware!). Some were not. And so it goes …

Apogee had a very small place, running business statistics on international games business between sessions. I’m pleased to say that they held up well compared to other sources that were published at the conference.

I have extensive notes on all of the presentations. Over the next few days or week or two, I will attempt to distill the data that came out of the Summit and post it here.

Please check back for my updates here.

If you’ve come here trying to figure out how to contact me, my cellphone number is 951-240-1762. Feel free to SMS (preferred) or call.

Looking forward to a big time in the city. Many posts will follow the Conference if it’s anything like last year.

There are a few surprises here. Chinese is a full 26% of our workload, by wordcount. One reason for that, as well as Russian’s place in the statistics, is that a couple of clients decided to translate their backlists into these languages. Another reason is that, for several of our clients, we are one of many translation houses working for them. Either our Chinese work was faster, better or they didn’t offer the language at all, as we were receiving quite a few more requests from them for Chinese than any other language.

It may well be that other houses are seeing more work from the standard French, Italian, German and Spanish combination, but here we’re working quite a bit on the expansion languages.

There was a poll last year that ranked games not by how many people bought a copy, but rather by how much time was actually spent playing them. World of Warcraft was first; Civilization was second.

Link to the Civ V website.

Looking forward to seeing all of our favorite people again.

This is a game changer, folks.

Go below the fold to see the whole thing.

Source: Online Education

—The Na’vi’s system of hereditary rule proves that democracy is not universally applicable.
—Dr. Grace Augustine shows the weaknesses of intellectuals, which are not to be trusted.
—When (will) Westerners stop seeing foreign cultures as female and themselves as male?

See you on the other side.