Blizzard's Localization Team
Gamasutra has details on World of Warcraft’s localization efforts this morning – a task that everyone in the industry needs to be aware of. This is where all of us are going in the near future.
Localization translates and culturalizes World of Warcraft into 10 different languages, and Pearce notes that there are actually more people playing WoW outside of the English language servers than inside. The capability to do all of this work in-house is incredibly important, and as a result they have no ‘partial’ localizations. It’s not just translation and localization, they view a new language as an ongoing commitment to all the players on those servers. They actually have a dedicated producer working with this group to ensure that they have all the resources they need. Choosing to launch in a new language is a decision they don’t make lightly, and Pearce points out that this group currently tracks 360,000 text strings and some 2 million words.
The design department, some 37 members strong, came up next. Class designers, profession designers, itemization designers, level designers, event designers, encounter and lead designers are all grouped here. Brack points out the multi-disciplinary nature of the level creation team. … Over the years, the team has created some 70,000 spells and some 40,000 NPCs.